LOUISE by pauline

BRAND STRATEGY. BRAND IDENTITY DESIGN. 

Pauline came to Miles Dean co. with handmade baby essentials and a name. . . 

And so Louise was born. A luxury baby brand featuring handmade essentials. We worked hand in hand to capture the unique elegance of this magical couples handmade goods through fully customized brand strategy and brand identity design.

Pauline, a grandmother, artist, and teacher hand picks natural materials to create one of a kind items for mothers and their children. Dean, her partner in life, molds timeless heirlooms from sterling silver in his shop among the eucalyptus trees. Home is the fog of bodega bay, a warm knitted blanket and hot chocolate with the grandchildren. Pauline & Dean spend each year crafting their dream home and each item inside. Artists at heart, the quality and care is evident in each piece that comes from their beautiful home. 

“A gift from Louise is more than a check off the baby registry, it is meaning and love wrapped into a one-of-a-kind handmade work of art. . . The kind of gift that is timeless.”

Home is the fog of bodega bay, a warm knitted blanket and hot chocolate with the grandchildren.